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Marketing How AI is Reshaping Businesses Approach To Marketing Strategies in Baltimore

How AI is Reshaping Businesses Approach To Marketing Strategies in Baltimore

Johanna Estevez 6:10 PM

Baltimore has never been more prelevant than it is today due to the tragedy of a shi…

Marketing The Intersection of Generative AI and Marketing Data

The Intersection of Generative AI and Marketing Data

Johanna Estevez 5:02 AM

Using AI for content is a little like using a crowbar for a hammer. Yes, it can get th…

Marketing This Is Why Your Healthcare Practice Isn’t Attracting New Patients

This Is Why Your Healthcare Practice Isn’t Attracting New Patients

Johanna Estevez 9:10 PM

Running a healthcare practice is no easy feat. Between patient care and operational…

Marketing B2B Podcasting: The What, Why and How of Better B2B Podcasts

B2B Podcasting: The What, Why and How of Better B2B Podcasts

Johanna Estevez 6:01 AM

Podcasts are very easy to create and launch. Anyone with a microphone and an internet …

Marketing Why Marketers Should Be Excited About LinkedIn’s New CTV Ads for B2B Campaigns

Why Marketers Should Be Excited About LinkedIn’s New CTV Ads for B2B Campaigns

Johanna Estevez 9:02 AM

At its recent B2Believe Conference, LinkedIn announced LinkedIn Connected TV (CTV), …

Marketing Lessons from a 30-Year Marketing Veteran: Embracing Change and Innovation

Lessons from a 30-Year Marketing Veteran: Embracing Change and Innovation

Johanna Estevez 6:10 PM

As I sit here reflecting on my 30-year journey in my chosen career of marketing, I ca…

Marketing 20 Common B2B Marketing KPI Examples to Track Performance

20 Common B2B Marketing KPI Examples to Track Performance

Johanna Estevez 6:01 AM

Marketers of every stripe are feeling the pressure to prove the ROI of their efforts. …

Marketing 5 Reasons Why a Content Audit Is Useful

5 Reasons Why a Content Audit Is Useful

Johanna Estevez 11:02 AM

If you’re wondering how to move the needle on your website’s performance in search, co…