A business website serves as the digital face of your organisation. It attracts prospects, reassures clients and strengthens your brand identity. Yet many business owners wonder, 'How often should you redesign a website?' The answer is not always straightforward. There are recommended benchmarks, but the right decision involves understanding industry pace, recognising signs for change and keeping the site both secure and modern. Here, we explore the website redesign timeline you should follow, when exceptions apply and the best practises to ensure your digital presence remains effective year after year.
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